Ouverture de Serre Che. 2012

Newschool monoski !

Stockholm/New York/Amsterdam based agency Perfect Fools created a whole new, unexpected and daring campaign for McDonald’s in the Nordic countries. The most striking thing about it, is that the campaign doesn’t revolve around bad burgers and salty fries, but around 60 minutes of “satire”. The story, written and directed by Jens Jonsson, was created together with TV production company Happy Fiction and is told over seven episodes on the website Dreaming In Mono. It is also broadcasted on four...

Stockholm/New York/Amsterdam based agency Perfect Fools created a whole new, unexpected and daring campaign for McDonald’s in the Nordic countries. The most striking thing about it, is that the campaign doesn’t revolve around bad burgers and salty fries, but around 60 minutes of “satire”. The story, written and directed by Jens Jonsson, was created together with TV production company Happy Fiction and is told over seven episodes on the website Dreaming In Mono. It is also broadcasted on four...

Stockholm/New York/Amsterdam based agency Perfect Fools created a whole new, unexpected and daring campaign for McDonald’s in the Nordic countries. The most striking thing about it, is that the campaign doesn’t revolve around bad burgers and salty fries, but around 60 minutes of “satire”. The story, written and directed by Jens Jonsson, was created together with TV production company Happy Fiction and is told over seven episodes on the website Dreaming In Mono. It is also broadcasted on four...

Stockholm/New York/Amsterdam based agency Perfect Fools created a whole new, unexpected and daring campaign for McDonald’s in the Nordic countries. The most striking thing about it, is that the campaign doesn’t revolve around bad burgers and salty fries, but around 60 minutes of “satire”. The story, written and directed by Jens Jonsson, was created together with TV production company Happy Fiction and is told over seven episodes on the website Dreaming In Mono. It is also broadcasted on four...

Stockholm/New York/Amsterdam based agency Perfect Fools created a whole new, unexpected and daring campaign for McDonald’s in the Nordic countries. The most striking thing about it, is that the campaign doesn’t revolve around bad burgers and salty fries, but around 60 minutes of “satire”. The story, written and directed by Jens Jonsson, was created together with TV production company Happy Fiction and is told over seven episodes on the website Dreaming In Mono. It is also broadcasted on four...

Stockholm/New York/Amsterdam based agency Perfect Fools created a whole new, unexpected and daring campaign for McDonald’s in the Nordic countries. The most striking thing about it, is that the campaign doesn’t revolve around bad burgers and salty fries, but around 60 minutes of “satire”. The story, written and directed by Jens Jonsson, was created together with TV production company Happy Fiction and is told over seven episodes on the website Dreaming In Mono. It is also broadcasted on four...